On episode # 048 Stephen Sashen, co-founder of the footwear company Xero Shoes, reveals the benefits of walking barefoot and his „MOVEMENT movement" which has helped hundreds of thousands of people ‚Live Life Feet First‘. We learn about the fun and benefits of natural movement as well as the truth about entrepreneurship.

Steven Sashen is a serial entrepreneur who has never had a job, a former professional stand up comic and award-winning screenwriter, and a competitive sprinter - one of the fastest men over 55 in the country (maybe the fastest 55+ Jew in the world!). He and his wife, Lena Phoenix, co-founded the footwear company Xero Shoes.com, creating "a MOVEMENT movement" which has helped hundreds of thousands of people ‚Live Life Feet First‘ with happy, healthy, strong feet in addictively comfortable footwear. Steven and Lena also appeared on Shark Tank, where they turned down a $400,000 offer from Kevin O'Leary.

Facts / Strategy learnings:

  • To walk barefoot or wear minimalist footwear is healthy and enables you to feel the ground you´re walking on
  • Feeling nature when walking gives you connection and balance
  • Footwear has to be functional and flexible, back to the roots
  • The feet do have 25 % of the bones of your body and an incredilbe amount of nerves 
  • If we do not have connection to the ground due to false footwear we can loose balance easily
  • In ancient times footwear was protection from the ground and then developed to being a status symbol, esp. women footware made the italian style, is high, narrow and just not comfortable and healthy
  • XeroShoes.com now has as complete line of sandals and shoes that are light, flat and flexible and come with a sole 5000 miles warranty
  • Studies show, that walking barefoot is healthy and give you a better connection to nature
  • If you can´t walk barefoot, consider alternatives such as e.g. the shoes Stephen offers, which are a good alternative to still let your feet be relaxed
  • In Europe the ‚barefoot-movement‘ is rising
  • Stephen walks the walk and does what he says in his own company 

Tips & Tricks / Secrets:

  • Always consider the right footwear to protect your overall health
  • If you´re running your company together with a partner who is not the same type of personality, make sure you honor the complementary skills for the overall benefit


  • We need to wake up and protect our health by wearing the right footware that is most natural 
  • Commit to authenticity and don´t buy in all the horror scenario media and politic spread all day beccause this just sells better than good news and is highly manipulating
  • Don´t follow the mass, it´s not neccessarily the right thing
  • do what feels right, good and authentic for you
  • the benefit of aging is to become more toterant regarding other peoples opinion´s and to become free of judgement
  • don´t adapt to others because of the ‚trying to fit in syndrome‘

Links & Social:
You can also sign up for the affiliate program at https://xeroshoes.com/affiliate-signup/ and win a $ 100 Xero Gift Certificate
By subscribing to the FLY-Freestyle-Your-Life Podcast and referring 3 friends, who might also profit from the tips revealed, you qualify for the ‘I love the FLY-Podcast Giveaway’.

Stephen is gifting us with a $50 Xero Shoes gift certificate for you to win.
On the FLY-Freestyle-Your-Life Podcast I´m providing you with insights and life-changing stories of fantastic experts. Learning from a life hero's journey gives hope and inspiration. This is your # 1 place to learn, how to break free from what sucks and enjoy a happy life on your own authentic terms.

Be brave, become visible and tap into your presence, don´t hide yourself
The key to experiencing happiness and fulfillment in this busy world is to do what we are called to and to go on a journey finding a way to express it authentically

On the FLY-Freestyle-Your-Life Podcast and the FLY-Freestyle-Your-Life Summit I´m offering the value of authenticity to the world as a core value of transformation, happiness and fulfillment. I´m providing as sacred space to give other people the opportunity to have a conversation and share their voice on the FLY-Podcast and FLY-Summit. Be authentic and share authentically, because staying inauthentic equals withholding and not feeling truly alive!

If you have a life-changing story burning inside that could inspire my listeners in FLY-Nation, please schedule an interview right here:
https://freestyle-your-life-podcast.as.me/ and experience the magic of being witnessed in a safe space to give voice to your heart and soul.

Our Reader Score
[Total: 0 Average: 0]